Stage 1
Requirement Gathering
Define specific objectives of the proposed result with client
Determine key timeline and research requirements
Stage 2
Develop Research Plan
Design the discussion guide, research methodology, survey etc.
Develop respondent screener and target potential respondents
Conduct necessary secondary research
Stage 3
Research Execution
Conduct focus group, ideation session, web usability, survey etc.
Progressive updates to clients for keep tracking of progress.
Stage 4
Deliver Actionable Insights
Data analysis that outlines clear conclusions from the gathered data.
Information synthesized in a report.
Offer clear business recommendation strategy.
Stage 5
Present Findings
esults presented in person or teleconference depending on client’s preference.
Conversation communicating clear actionable insights
Hand over report